Description
Book Synopsis: Today, every business is talking about digital transformation. With the acceleration of new technologies, every organization knows it must adapt to survive. But by their own admission, 70 percent of businesses are failing to transform. Across industries, established companies are held back by bureaucracy, inertia, and old ways of working. How can businesses break through to drive real change?The Digital Transformation Roadmap provides every leader with the answer. Acclaimed author and C-suite advisor David L. Rogers argues that businesses must transform not just products and business models—they must transform the organization itself. Based on two decades of research and advising companies around the world, Rogers identifies the five biggest barriers to digital transformation: vision, priorities, experimentation, governance, and capabilities. He then shows how any business can evolve by heeding the lessons of companies such as Disney, Walmart, Mastercard, Air Liquide, and the New York Times Company.The Digital Transformation Roadmap provides a practical blueprint for organizational change, illustrated with real-world case studies and step-by-step planning tools. Rogers shows every leader how to think beyond the churn of new technologies and rebuild their organization for a world of constant change.
Details
In today's fast-paced digital world, it's essential for businesses to adapt and thrive in the face of continuous change. However, despite the universal recognition of the need for transformation, a staggering 70 percent of organizations are failing to make the leap. Don't let your business become part of this statistic. Take charge of your organization's future with The Digital Transformation Roadmap: Rebuild Your Organization for Continuous Change.
Authored by renowned business expert and C-suite advisor David L. Rogers, this groundbreaking book offers a comprehensive guide to successful digital transformation. Rogers argues that companies must go beyond simply transforming their products and business models; they must transform their entire organization. Backed by two decades of research and advising global enterprises, Rogers pinpoints the five major obstacles to digital transformation: vision, priorities, experimentation, governance, and capabilities.
But don't worry, the road to successful transformation is within your grasp. The Digital Transformation Roadmap equips you with the insights and tools you need to overcome these barriers. Drawing on the experiences of industry giants such as Disney, Walmart, Mastercard, Air Liquide, and the New York Times Company, this book provides practical, real-world case studies that demonstrate how to drive meaningful change.
What sets this book apart is its pragmatic approach. Rogers doesn't just preach theory; he provides a step-by-step blueprint for organizational change. From crafting a compelling vision to implementing effective governance structures, The Digital Transformation Roadmap guides you through every stage of the transformation process. Say goodbye to the constraints of bureaucracy, inertia, and outdated practices, and embrace a future of continuous change.
Don't let your organization be left behind. It's time to kick-start your digital transformation journey with The Digital Transformation Roadmap. Order your copy today and revolutionize your organization's future. Click here to get started now.
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